From the manufacturer:
CHANEL reveals a next generation lipgloss – with colour so rich and shine so intense, it could only be inspired by the iconic lipstick, ROUGE ALLURE. Bold colour combines with the smoothest, silkiest gel texture for luxurious wear and deeply dramatic effect. Lips feel comfortable – never sticky or tacky – and look luminous, full and sensuous for hours. The double-sided, flocked applicator is beveled to deliver ultra-precise definition.
Visit This Product's Web Site