New iPhone App Targets Make-up Application : Make-Up Artist Magazine

New iPhone App Targets Make-up Application

Posted: Wednesday October 20, 2010

Now your phone can choose your make-up for you. With the new iPhone application Makeuptagg, users enter their hair, eye and skin colors and receive tailored product recommendations. Results may be filtered by price range, from budget to mid-range to luxury. Video tutorials within the application offer pro tips and tricks.

The advice Makeuptagg provides comes from 14 make-up artists working in film, TV and fashion including Paul Gooch (Alice in Wonderland) and Elizabeth Yanni Giorgiou, nominated for a BAFTA for her work on An Education. Each artist reviews products that users may buy online from within the application.

Makeuptagg is the brainchild of Emmy- and BAFTA-nominated make-up artist Liz Tagg, who designed the application to help consumers navigate the many make-up products on the market.

"The purpose of this app is to help consumers buy the correct make-up to suit them exactly, therefore avoiding expensive mistakes," said Tagg. The application also streams make-up application tutorials as well as gives professional information on brushes and other tools.

The application, launched July 6, was initially designed for use on the iPhone and iTouch, but is also compatible with the iPad.

For more information go to www.makeuptagg.com or iTunes.

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