Now your phone can choose your make-up for you. With the new iPhone
application Makeuptagg, users enter their hair, eye and skin colors and
receive tailored product recommendations. Results may be filtered by
price range, from budget to mid-range to luxury. Video tutorials within
the application offer pro tips and tricks.
Makeuptagg provides comes from 14 make-up artists working in film, TV
and fashion including Paul Gooch (Alice
in Wonderland) and Elizabeth Yanni Giorgiou, nominated for a
BAFTA for her work on An Education.
Each artist reviews products that users may buy online from within the
Makeuptagg is the brainchild of Emmy- and
BAFTA-nominated make-up artist Liz Tagg, who designed the application to
help consumers navigate the many make-up products on the market.
"The purpose of this app is to help consumers buy the correct
make-up to suit them exactly, therefore avoiding expensive mistakes,"
said Tagg. The application also streams make-up application tutorials as
well as gives professional information on brushes and other tools.
The application, launched July 6, was initially designed for use on
the iPhone and iTouch, but is also compatible with the iPad.
London-based make-up artist Angela Holthuis and photographer Izabela Habur set a challenge for themselves: Habur
asked Holthuis, a fashion pro, to create “a small story with bold looks
within a small time frame, to test out how far we [could] push
ourselves creatively,” Holthuis said.
Make-Up Artist magazine is now accepting student competition
applications for the 2009 Los Angeles International Make-Up Artist
Trade Show. The themes for this year are Gothic and X-Men Mutants. The competition is open to students of a recognized make-up school and
to those who graduated 12 months prior to the competition. Make-Up Artist will only accept competition entries postmarked by May 22, 2009.
If you like Prescriptives products, you’d better stock up while you
can: On Sept. 17, Estée Lauder Companies announced it will stop
production and global wholesale distribution of the brand by Jan. 31,
2010. The brand will still be sold online at www.prescriptives.com
while inventory lasts.