ABOVE: Sydney Convention Center; BELOW: View from Bayside Terrace
Courtesy of the Sydney Convention Center
Posted: Wednesday March 25, 2009
Originally announced in November 2008:
The International Make-Up Artist Trade Show—better known as IMATS—is heading toward the land of kangaroos and digeridoos. Michael Key, the publisher of Make-Up Artist magazine, has announced that the company will produce an IMATS in Australia in 2009. The show, open to the public, will be held Sept. 12-13 at the Sydney Convention Center, located on Darling Harbour.
Australian make-up artist Rae Morris, author of Makeup: The Ultimate Guide,
has been confirmed as a keynote speaker; additional speakers and
educators will be announced at a later date. The show will also feature
more than 50 international vendors and two classrooms (one will seat 70
people, the other about 300) to be used for continuous seminars
throughout the weekend. A gothic theme has been chosen for the IMATS
student competition’s beauty component, while the character competition
has an X-Men mutants theme. (continued below)
Key said there were several compelling reasons to bring IMATS to Australia.
“That area of the world has really grown in importance in film and fashion,” he said, citing such locally produced films as The Lord of the Ringstrilogy. “We see it as a growing community. It also adds to the
international stature of our publication and our shows, which are now
on three continents.”
London-based make-up artist Angela Holthuis and photographer Izabela Habur set a challenge for themselves: Habur
asked Holthuis, a fashion pro, to create “a small story with bold looks
within a small time frame, to test out how far we [could] push
ourselves creatively,” Holthuis said.
Make-Up Artist magazine is now accepting student competition
applications for the 2009 Los Angeles International Make-Up Artist
Trade Show. The themes for this year are Gothic and X-Men Mutants. The competition is open to students of a recognized make-up school and
to those who graduated 12 months prior to the competition. Make-Up Artist will only accept competition entries postmarked by May 22, 2009.
If you like Prescriptives products, you’d better stock up while you
can: On Sept. 17, Estée Lauder Companies announced it will stop
production and global wholesale distribution of the brand by Jan. 31,
2010. The brand will still be sold online at www.prescriptives.com
while inventory lasts.